// latest posts
The indie maker's guide to ranking on Google
No agency jargon. The keywords worth chasing, the posts that actually convert, and how to get indexed fast.
Read →App Store vs SEO: where your next 100 installs come from
Paid ads dry up the day you stop paying. Here's why content is the install channel that keeps giving.
Read →Backlinks for apps: the directories that still move the needle
Most directories are dead weight. These are the high-authority ones worth your time — and how to use them.
Read →Writing an App Store listing that actually converts
Title, subtitle, screenshots and the first three lines. The order to fix them in, and the words that earn taps.
Read →Getting honest reviews without begging for them
The right moment to ask, the prompt that works, and how reviews quietly lift both ranking and conversion.
Read →One keyword, one post, one funnel: the minimum viable SEO play
You don't need 50 articles. You need the right one. How to pick the keyword that pays for itself.
Read →One growth tactic, every week.
The same SEO and content plays we run for clients — short, practical, no fluff. Free.